COMING SOON… THE FABRIC OF REALITY

RYOT STUDIOS AND THE FIA PRESENT THE FABRIC OF REALITY, AN IMMERSIVE VIRTUAL FASHION SHOW EXPERIENCE UNLIKE ANYTHING YOU’VE EVER

Read More


SABINNA PODCAST: CONNECTING PEOPLE

LISTEN TO MATTHEW DRINKWATER CHAT TO SABINNA FOR ‘CONNECTING PEOPLE’ PODCAST. THEY DISCUSS USING EMERGING TECHNOLOGY TO ALTER THE WAY

Read More


WWD: FASHION HURTLES, FINALLY, TOWARD DIGITAL SHOWS

FIA COMMENTS ON THE FASHION INDUSTRY’S TURN TOWARD DIGITAL SPACES TO SHOWCASE COLLECTIONS


INTERLINE IDENTITIES: MATTHEW DRINKWATER, FASHION INNOVATION AGENCY

THE INTERLINE SITS DOWN VIRTUALLY WITH MATTHEW DRINKWATER, HEAD OF THE FASHION INNOVATION AGENCY AT LCF, TO TALK 3D, AI, AND FASHION’S TECH-DRIVEN FUTURE.


WWD: THE VIEW FROM EVENT AGENCIES

IN LIGHT OF THE CURRENT PANDEMIC, EVENT AGENCIES ARE LOOKING TO DIGITAL ALTERNATIVES. MATTHEW DRINKWATER EXPLAINS WHY FASHION AND LUXURY

Read More


VOGUE BUSINESS: FORCED CANCELLATIONS JUMPSTART VIRTUAL FASHION TECHNOLOGY

FIA PROJECTS ARE FEATURED IN VOGUE BUSINESS ARTICLE AS THE FASHION INDUSTRY TURNS TO DIGITAL PLATFORMS AND EXPLORES CROSS REALITY (XR).


BOF: FASHION’S WORK-FROM-HOME GAMEPLAN

MOIN ROBERTS-ISLAM, TECHNOLOGY DEVELOPMENT MANAGER AT FASHION INNOVATION AGENCY, IS FEATURED IN BUSINESS OF FASHION ARTICLE CONSIDERING THE IMPACT OF THE CORONAVIRUS PANDEMIC ON THE USE OF TECHNOLOGY WITHIN THE FASHION INDUSTRY.


WILL WE ALL BE WEARING CLOTHES DESIGNED BY ARTIFICIAL INTELLIGENCE?

FIA FEATURED IN METRO.CO.UK ARTICLE EXPLORING FASHION AND AI


LUXURY SHOPPING – STARS OF THE SMALL SCREEN

HEAD OF FIA, MATTHEW DRINKWATER, SPEAKS ABOUT THE POTENTIAL FOR DIGITAL INNOVATION TO SHIFT THE LUXURY SHOPPING LANDSCAPE.


WESTFIELD REVEALS WHAT’S NEXT FOR RETAIL

THE FIA TEAM SUPPORT WESTFIELD’S VISION FOR THE SHOPPING CENTRE OF THE FUTURE


MOORE FROM L.A.: 2020 FASHION PREDICTIONS

FIA’s MATTHEW DRINKWATER & FELLOW FUTURISTS OFFER 10 FASHION PREDICTIONS FOR A NEW DECADE


ESQUIRE: IN THE FUTURE YOUR CLOTHES WILL BE MADE OUT OF PIXELS

FIA TALK DIGITAL FASHION AND THE FUTURE OF A BILLION DOLLAR INDUSTRY


VOGUE BUSINESS: AR FILTERS FOR CLOTHING COME TO INSTAGRAM

MATTHEW DRINKWATER, HEAD OF FIA, TALKS TO VOGUE BUSINESS ABOUT THE USES OF AR TO CREATE NEW GARMENTS ENHANCED BY GRAPHICS.


BBC: THE £7,500 DRESS THAT DOES NOT EXIST

FIA FEATURED IN BBC NEWS ARTICLE EXPLORING THE IMPORTANCE OF DIGITAL FASHION IN FASHION’S FUTURE BUSINESS MODELS.


STYLUS: HUMAN TECH BIOMETRIC BRANDSCAPES

THE FIA DISCUSS WEARABLE TECH FOR STYLUS’ HUMAN TECH BIOMETRIC BRANDSCAPE REPORT, 2019


STYLUS: 2020 INFLUENCERS

FIA’S MATTHEW DRINKWATER IS INCLUDED IN THE STYLUS TEAM’S INDUSTRY INFLUENCERS OF 2020 FOR DIGITAL WORLDS.


MICROSOFT PODCAST: TECH FOR A BETTER WORLD – BREAKING THE PATTERN

HEAD OF FIA, MATTHEW DRINKWATER, JOINS THE NEW GENERATION OF VISIONARIES WHO ARE EXPLORING SOLUTIONS TO THE THE FASHION INDUSTRY’S SUSTAINABILITY PROBLEM FOR MICROSOFT’S PODCAST: IN CULTURE. 


VOGUE BUSINESS: With Drest, digital clothing is one step closer to mainstream

FIA THRILLED TO BE WORKING ON IDEATION AND TECHNOLOGY PATHWAY WITH DREST, as FEATURED IN VOGUE BUSINESS. READ THE FULL

Read More


BBC Click: The Technology Powering Protest

Head of FIA: Matthew Drinkwater featured as part of BBC Click: The Technology Powering Protest looking at how technology can

Read More


Forbes: Digital Doubles

FIA projects featured in Forbes Article: Digital Doubles: The Deepfake Tech Nourishing New Wave Retail – Katy Baron, 29th July 2019.

Read More


Techstyler: Photorealistic 3D Avatar Scanning From Your Mobile Phone For Virtual Try-on At Home

TechStyler feature of our recently launched project with Tech company, Reactive Reality and Fashion Designer, Charli Cohen. Read The Full Article

Read More


ELLE: Virtual Fashion

Virtual Fashion: The Digitally Generated Clothes Appearing On Your IG Influencer Feeds -Sara Semic, 2nd july 2019. Head of fashion innovation

Read More


FORBES: ACCELERATING THE FUTURE OF FASHION

FIA featured in Forbes Article: Accelerating the Future of Fashion: Creatives Deliver Much-Needed Tech Disruption – Brooke Roberts Islam, 18th

Read More


Evening Standard: LCF x Microsoft

The future of fashion? These London students think it’s going to be powered by AI and mixed reality  From customers

Read More


FIA speak at Bangladesh Fashionology Summit

Moin Roberts Islam, FIA’s Technology Development Manager spoke at the Bangladesh Fashionology Summit Event – May 2019. The summit is a

Read More


Head of FIA, Matthew Drinkwater featured in WTVOX

Technology? No, Evolution. Why Predicting The Future Of Fashion Is Not That Simple – Lauren Arnault, 12th April 2019. Head

Read More


BBC CULTURE

FIA FEATURED IN BBC Culture article: What will fashion be like in 20 years from now? – 10th April 2019. Head

Read More


AV MAG: EYEING UP THE BEST

AV MAG: EYEing up the best – clive coulwell  8th may 2019. Head of FIA, Matthew Drinkwater featured as part

Read More


VOGUE BUSINESS

Vogue: Designers explore the future of digital clothing – maGhan McDowell, 4th April 2019. Head of FIA, Matthew Drinkwater featured

Read More


Featured in: Future Styles Could virtual clothes reduce the damage of fast fashion – Reuters

Head of FIA, Matthew Drinkwater featured in article on Future Styles : Could virtual clothes reduce the damage of fast

Read More


Featured in FashNerd: Farfetch x FASHACK

Head of fIa, Matthew drinkwater featured in fashnerd:  Farfetch x FASHACK article – 29TH January 2019 Head of FIA, Matthew Drinkwater spoke

Read More


Ever Evolving Talks by Calik Denim

EVER EVOLVING TALKS BY CALIK DENIM – 23RD OCTOBER 2018 – AMSTERDAM Head of FIA: Matthew Drinkwater spoke at the

Read More


Creative Industries Top 10 UK Companies Shaping The Future Of Fashion

The Fashion Innovation Agency are delighted to have been featured In The Creative Industries Top 10 UK companies Shaping The

Read More


Fashion District Launch

The Fashion Innovation Agency are thrilled to be delivering the Innovation Stream for Fashion District and announce the ‘Destination 2028’

Read More


Genostyle x LCF

Genostyle x LCF The Fashion Innovation Agency recently supervised post-graduate students from London College of Fashion, working with Genostyle, on

Read More


FIA: The Creative Industries – Createch Top 100

FIA: The Creative Industries – Createch Top 100 The Fashion Innovation Agency are thrilled to have been included in The

Read More


Microsoft x LCF – Future of Fashion Incubator

Empowering Tomorrow’s Talent To Transform The Industry With Cutting-Edge Tech The Fashion Innovation Agency have been working on a unique

Read More


Steventai x ILMxLAB – Immersive Fashion Showcase and LiveCGX Technology

We collaborated with ILMxLAB, Lucasfilm’s immersive entertainment division to digitally enhance steventai’s AW18 presentation for London Fashion Week. Hosted by

Read More


We teleport you with HoloMe Technologies and RIXO London

Why just talk, when you can teleport? With the unstoppable rise of technology and social media, the way people communicate

Read More


Teija Eilola introduces fabric innovation into her latest collection with INDUO®

Teija x INDUO®

Teija Eilola introduces fabric innovation into her latest collection with INDUO® We connected start-up company INDUO® with Finnish designer Teija

Read More


When Fashion met Technology

Our 2 day Fashathon hosted with SETsquared, took place last month with over 30 entrepreneurs working around the clock to

Read More


Fashion Meets Tech – 2 Day Fashathon

Fashion, Technology, Entrepreneur, Business Pitch

We are bringing together the world of fashion and technology in this 2 day workshop.  This workshop is designed to bring fashion

Read More


Decoded Fashion Futures Award Winners!

Left to right: Sabinna Rachimova: Sabinna, Stefan Hauswiesner: Reactive Reality, Matthew Drinkwater: Fashion Innovation Agency, and Marc Worth: Stylus Media Group

Sabinna x Reactive Reality (Pictofit App)   We beat off tough competition from Vogue, Burberry and H&M in the ‘Beyond the

Read More


TWO FIA PROJECTS ARE SHORTLISTED FOR THE DECODED FASHION 2017 FASHION FUTURES AWARDS

The Fashion Futures Awards that are presented by Decoded Fashion, and held in partnership with the British Fashion Council (BFC)

Read More


Matthew Drinkwater at SXSW 2017

Matthew Drinkwater, Head of Fashion Innovation Agency (FIA) at London College of Fashion (LCF) was on the agenda at one of

Read More


Two of our projects shortlisted for Drapers Digital Award 2017

We are delighted to announce that two of our projects have been shortlisted in the Best Use of Innovation category at the

Read More


SABINNA x Reactive Reality present their Interactive, Augmented Reality Fashion Experience at LFW AW17

Fashion Innovation Agency (FIA) presents an Interactive, Augmented Reality Fashion Experience at LFW AW17. This season we take fashion to

Read More


Fash Meets Tech: Two-day Fashathon with LCF x SETsquared

This fash-meets-tech hackathon – fashathon! – brings together the world of fashion and technology to develop a number of innovative

Read More


Behind the scenes film – FIA’s augmented reality collaboration

FIA brings Emma J Shipley and Meshmerise together to launch new Fashion App ‘Scarfi’. Watch our short film where we

Read More


Behind the scenes film – FIA’s mixed-reality fashion presentation

FIA delivers augmented reality showcase at London Fashion Week with Martine Jarlgaard London and DoubleMe. This short film tells the

Read More


FIA delivers augmented reality showcase at London Fashion Week

Martine Jarlgaard London, DoubleMe

FIA delivers augmented reality showcase at London Fashion Week with Martine Jarlgaard London and DoubleMe. The amazing mixed reality fashion

Read More


The FIA was here

Fifteen Seconds Festival 2016 – Europe’s Festival for Curious Minds 15th – 18th June 2016 Across four stages, the Fifteen

Read More


The FIA Diary

 The Fashion Innovation Agency team are regularly invited to speak at various Fashion and Tech events taking place around the

Read More


The FIA was here

A round-up of events and conferences the Fashion Innovation Agency has presented at recently, spreading our knowledge and inspiring audiences to think

Read More


Richard Nicoll brings Disney’s Tinkerbell to London Fashion Week

Disney’s collaboration with Richard Nicoll saw his catwalk show totally inspired by Tinkerbell. The collection, presented for the first time

Read More


Fyodor Golan and Microsoft Reinvent the Catwalk at London Fashion Week

Fyodor and Golan Microsoft

Day 1 at LFW saw Microsoft collaborate with rising stars of the fashion world, Fyodor Golan, to combine smart technology

Read More


Bringing Style to Fashion Tech and Wearables

On the eve of London Fashion Week, the hype surrounding ‘wearable tech’ has reached fever pitch. Technology companies are reaching

Read More


Head of FIA featured on Sky News (Swipe)

sky news fia

Matthew Drinkwater who heads the Fashion Innovation Agency, was recently interviewed by Sky News’ Gemma Morris for an edition of

Read More


Music Licensing tips for Fashion Designers

The Fashion Innovation Agency spoke to Resilient Music LLP’s Richard Kirstein about music rights for designers’ fashion shows and events.

Read More


Head of FIA to speak at Law of Luxury Goods series

Law of luxury goods

Bringing together luxury goods professionals with stars from the entertainment industry, the  International Association of Lawyers in the Creative Industries

Read More


FIA hosts Pinterest workshop at the Trampery

Pinterest workshop

Earlier this week we hosted an exciting workshop at the Trampery’s fashion lab in London Fields. The two hour workshop,

Read More


FIA launch at RADA

FIA Launch

Last week saw the head of FIA Matthew Drinkwater and Director of Enterprise Wendy Malem officially launch the Fashion Innovation

Read More


FIA features on Business of Fashion

FIA Fashion Innovation Agency Business of Fashion

This week, Susanna Lau of Susie Bubble fame, interviewed head of Fashion Innovation Agency (FIA) Matthew Drinkwater for her story

Read More


Agi & Sam team up with UGG Australia

London-based menswear design duo Agi & Sam have teamed up with UGG Australia for their on-schedule Autumn/Winter 014 show today

Read More


DESIGNER COCKTAILS AT RADISSON BLU EDWARDIAN

In the run upto men’s fashion week, The Radisson Blu Edwardian, Bloomsbury Street hotel has teamed up with six emerging

Read More