Creating a Metaverse at London Fashion Week
World's First Real-Time Augmented Presentation Brings Lucasfilm Into Fashion
“Immersive technologies are leading us to a new narrative for the fashion industry. Imagine a world where you can augment everything from the clothes that you’re wearing to the environment that surrounds you, in real-time. That is the glimpse into the future that this technology offers us. LiveCGX will force us to redefine what we experience in fashion today, allowing for creative possibilities where we are limited only by our imagination. We are thrilled to bring this experience to life at this incredible venue with the support of the GREAT Britain Campaign,”
“Fashion is about storytelling...it’s about representing a concept, to sell a dream, or just selling an idea that is close to the designer’s heart. Having a digitally augmented presentation this season allows us, and our guests, to achieve and experience things beyond our physical possibilities.
Steventai x ILMXLAB
Explore new possibilitiesGet in Touch