AI in Fashion | Fashion Innovation Agency

Even though AI has been around for several years now, the application within the fashion industry is still fairly limited. This workshop is aimed at anyone wanting to learn how AI can be applied within a fashion context. In particular to enhance creativity, to develop collections, to enhance product showcasing, and to also improve trend forecasting.

Key learnings:

Exposure to empirical research and real-life case studies in order for participants to consider the potential for AI, and be able to make an informed decision around its application
Exposure to the mechanics of AI in order to develop a sound understanding of the technology: its history, functionality and potential, as well as its limitations
Explore the possibilities of AI application across the fashion industry, including how it may influence current processes and practices to become more sustainable.
How AI can help enhance creativity
How AI can assist in providing a more rounded omnichannel offering and assist with a greater global reach
The ethics of artificial Intelligence

Meet the Team

Matthew Drinkwater

Head of Fashion Innovation Agency

Matthew is a world-renowned expert in emerging technologies and their application to the creative industries. A specialist in immersive technologies (XR/MR/AR/VR), he and his team are building pathways for a truly digitized world. Named as a ‘fashion-tech trailblazer’ by Draper’s and a ‘pioneer and a visionary’ by Wired, Matthew has delivered groundbreaking experiences and a stunning range of projects that have captured the imagination of both the fashion and technology industries, including what Forbes described as ‘the first example of truly beautiful wearable tech’. He was also named as a "Digital World's Influencer" by Stylus for 2020.

Lisa Chatterton,

Business Manager

Lisa has overseen award-winning projects within fashion-tech, including immersive technologies, retail technology, wearables and blockchain. Lisa brings to the team a wealth of fashion retail experience from her days spent working as a Senior Merchandiser for leading retailers, including Topshop. She has managed departments and suppliers across most product categories. This extensive understanding of the industry provides Lisa with a real insight into how new technologies could potentially be applied within fashion businesses to improve current practice.

Moin Roberts-Islam

Technology Development Manager

Moin is a fashion-tech innovator with several years of experience working on collaborative projects across fashion and technology, as well as a background in consultancy, investment banking and education. Moin has a strong grounding in mathematical analysis and the technology sector. His expertise is in formulating, developing and overseeing projects and products which showcase how emerging technology can improve the current practices of fashion brands.

Costas Kazantzis

3D Designer

Costas uses 3D Design and XR to reshape the way fashion content is disseminated. His background lies at the intersection between fashion media production and computer science, providing insight into how emerging media can influence how fashion brands engage with their audiences. As part of the team, Costas develops proof of concepts for 3D, AR, VR and creates visuals, and animations to help FIA communicate ideas to diverse partners. He is also an Associate Lecturer at LCF School of Media and Communication.

Jade McSorley

Project Administrator

Jade is FIA’s Project Administrator and supports the team throughout all projects. She has an MA in Fashion Futures from London College of Fashion focusing on sustainable fashion and future-thinking. She brings to the team a unique insight and perspective on the fashion industry through her background in fashion journalism and production, as well as over 11 years experience as a professional fashion model. Her expertise lies in fashion communication, production and research.

Workshop