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02.08.2022
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immersivePressUncategorisedXR

Vogue Business: The Real Metaverse

 

Matthew Drinkwater was interviewed by Vogue Business to discuss FIA’s latest project: Creating a Physical Metaverse, which explores physical spaces hosting metaverse events, such as the Outernet’s new space featuring 60 foot LED screens.  

 

“All of the focus of the metaverse has been on purely virtual experiences, such as gaming and virtual reality,” Drinkwater says. “But this [hybrid experience] is what we were working towards. It’s what the metaverse is going to be about. Digital content all around us all of the time.” 

 

Read the full story here: The Real Metaverse | Vogue Busines

08.07.2021
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Digital FashionShowStudent workStylingUncategorised

‘Hybrid Cultures’: UAL Graduate Showcase

The dematerialisation of fashion will dramatically change the way we see ourselves and the world. The Fashion Innovation Agency (FIA) has curated this Collection of work by students from across UAL who have explored new and exciting ways to create, communicate and consume fashion through digital media and emerging technologies.

Check our Hybrid Cultures collection here

Main image by David Oldenburg